A path(β) | B path(β) | C path(β) | C′ path(β) | |
---|---|---|---|---|
Direct effects of communication on service quality | Direct effects of service quality on trust | Direct effects of communication on trust | Coeffect of communication and service quality | |
Communication | 1.190*** | 0.378** | 0.041 | |
Service quality | 0.469*** | 0.437*** | ||
Cons | −0.241*** | −0.335*** | −0.485** | −0.337*** |
P 95% CI | < 0.001 (1.11, 1.27) | < 0.001 (0.41, 0.53) | < 0.001 (0.31, 0.44) | < 0.001 (−0.06, 0.14) |
Sobel test | P = 0.000 |