R-factors | Electronic recruitment approaches used | Challenges faced |
---|---|---|
Relationship | —Introductory email to clinic leadership by a primary care service line lead. —OneSheet’s demonstration video by clinician champion included in the synchronous video presentation. | —Limited opportunities to form relationships with eligible PCPs, and clinic leadership through frequent in-person check-ins. —Inability to promote the project through in-person, informal chats with eligible PCPs by clinical champion. |
Reputation | — Synchronous video presentation and electronic consent form articulated appropriate data protection of participant information. —Primary care service line lead and clinician champion emails reinforced team’s reputation and OneSheet’s value. | —Limited options for demonstrating team’s reputation for conducting high quality research. |
Requirements | — Synchronous video presentations done during provider meetings. —Explanation of the participation burden. —Opportunity to choose preferred communication. —Demonstration of OneSheet’s user-friendliness and clinical effectiveness. | —Uncertainty about PCPs understanding of the reasonable requirements for participating in the study due to low engagement at the synchronous video presentation and lack of responsiveness to follow-up emails. |
Rewards | —Opportunity to use OneSheet with potential to improve care. —Acknowledgement of PCPs contributions. —Tokens of gratitude for the treatment group | —Limited options for articulating OneSheet’s potential for improving care. |
Reciprocity | All electronic communication included: —Anticipated burden of participation —Description of support for treatment group —Goal of minimizing workflow disruptions. | —Uncertainty about PCPs understanding of the expectations and team’s support due to low engagement at the synchronous video presentation and lack of responsiveness to follow-up emails. |
Resolution | —Follow-up emails sent to eligible PCPs by research coordinator, clinic leaders, and a primary care service line lead. | —Lack of responsiveness to follow-up emails. —Overestimating the effectiveness of the synchronous video presentations. |
Respect | All electronic communication included: —Communication of respect for PCP time and willingness to participate. —Opportunity to stop participation at any point. —Opportunity to choose preferred communication. | —Uncertainty about PCPs receptivity and apprehension of the team’s respect for participating in the study due to lack of responsiveness and low engagement in electronic communication. |